Apple Watch

Apple Watch Series 12

The main Apple Watch, updated in September 2026, from $399.

87Buy nowBuy-now score 87/100

It's brand new, so it won't be replaced any time soon.

Choose a model

$399at Apple · checked Nov 12, 2026

See it at apple.com ↗ Ways to pay less

Apple Watch Series 12 (image: Apple)
Image: Apple

At a glance

Price from$399
ReleasedSep 18, 2026
ChipS11
DisplayAlways-On OLED, up to 2000 nits
BatteryUp to 24 h (38 h Low Power)
WeightFrom 31.5 g

Our take

Two months old, and the next model isn't expected until September 2027. Good timing. Apple's refurbished store sold the previous Series 11 from $299 when we checked, if you want to save $100.

Research-based: we haven't tested this model ourselves. It's built from Apple's specs, published tests and owner reports.

Pros & cons

What's good

  • New health-sensing system
  • Bright 2,000-nit screen
  • Aluminum, titanium or ceramic

What's not

  • 24 h battery claim (charge daily)
  • $399 to start
Best for

Most iPhone owners who want health and fitness tracking

Skip it if

You want multi-day battery; look at the Ultra

Prices

Model (Apple, US)Price
42mm GPS aluminum$399
46mm GPS aluminum$449
42mm GPS + Cellular$499
46mm GPS + Cellular$549
Titanium, from$699

Prices checked Nov 12, 2026. They can change at any time. How we get prices.

Ways to pay less

No cheaper options confirmed yet. We check prices regularly.

Key specs

Chip
S11
Display
Always-On OLED, up to 2000 nits
Battery (Apple claim)
Up to 24 h (38 h Low Power)
Weight
From 31.5 g
Connectivity
Optional 5G RedCap / LTE
Finishes
Aluminum, titanium, ceramic

How it compares

This pageApple Watch Series 12Apple Watch SE 3Apple Watch Ultra 4
Price from$399$249$799
VerdictBuy nowBuy nowBuy now
ChipS11S10S11
DisplayAlways-On OLED, up to 2000 nitsAlways-On OLED, 1000 nitsUp to 3000 nits, flat sapphire
BatteryUp to 24 h (38 h Low Power)Up to 18 h (32 h Low Power)Up to 50 h (84 h Low Power)
WeightFrom 31.5 gFrom 26.3 g63 g

Compare every spec

More comparisons

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What's next?

How we worked out "Buy now"
Release cycle40/4055 days since release; this line usually refreshes every ~364 days (just released).
Price right now12/25Best price we've seen is $399 (0% under Apple's $399). Price history is still short, so this part is scored conservatively.
Successor coming?20/20Apple Watch Series 13 and Ultra 5 is expected September 2027 (high confidence).
Software support left14/15Expected to get major software updates until about 2031 (estimate based on Apple's history).

Our scoring method.

Latest news

All Apple news →

Questions people ask

Should I buy the Apple Watch Series 12 now?

Buy now. It's brand new, so it won't be replaced any time soon.

How much does the Apple Watch Series 12 cost?

Apple sells it from $399 in the US (42mm GPS aluminum: $399, 46mm GPS aluminum: $449, 42mm GPS + Cellular: $499, 46mm GPS + Cellular: $549).

When will the Apple Watch Series 12 be replaced?

The Apple Watch Series 13 and Ultra 5 is expected September 2027, according to reports we rate high confidence. Apple hasn't announced it.

Who is the Apple Watch Series 12 best for?

Most iPhone owners who want health and fitness tracking. Skip it if you want multi-day battery; look at the Ultra.

Sources

Page updated Nov 12, 2026 · Spotted an error? Tell us.