Checked Nov 12, 2026

Apple prices today

Apple's US starting price for everything it sells, how much it has changed since launch, and Apple's refurbished price where it's cheaper. Every price has a date and a source.

iPhone

All iPhone →
ModelVerdictApple priceSince launchApple refurbished
iPhone 17eOkay to buy · 62$699▲ $100launched at $599—
iPhone 16Wait if you can · 44$799No change$659saves $140
iPhone 17Wait if you can · 42$899▲ $100launched at $799—
iPhone AirWait if you can · 43$1,099▲ $100launched at $999—
iPhone 18 ProBuy now · 88$1,199No change—
iPhone 18 Pro MaxBuy now · 88$1,299No change—
iPhone DuoBuy now · 88$1,999No change—

iPad

All iPad →
ModelVerdictApple priceSince launchApple refurbished
iPad (A16)Wait if you can · 42$449▲ $100launched at $349$379saves $70
iPad mini (A20 Pro)Buy now · 88$699No change—
iPad Air (M4)Okay to buy · 65$749▲ $150launched at $599—
iPad Pro (M5)Wait if you can · 59$1,199▲ $200launched at $999—

Mac

All Mac →
ModelVerdictApple priceSince launchApple refurbished
MacBook NeoOkay to buy · 64$699▲ $100launched at $599—
Mac mini (M6)Buy now · 88$899No change—
MacBook Air (M5)Okay to buy · 64$1,299▲ $200launched at $1,099$1,099saves $200
iMac (M6)Buy now · 88$1,499No change—
MacBook Pro 14-inch (M6)Buy now · 88$1,999No change—
MacBook Pro (M5 Pro / M5 Max)Buy now · 78$2,499▲ $300launched at $2,199—
Mac Studio (M5 Max / M5 Ultra)Buy now · 88$2,499No change—
MacBook Pro with PROLED XDR DisplayBuy now · 88$2,899No change—

Apple Watch

All Apple Watch →
ModelVerdictApple priceSince launchApple refurbished
Apple Watch SE 3Buy now · 77$249No change$209saves $40
Apple Watch Series 12Buy now · 87$399No change—
Apple Watch Ultra 4Buy now · 87$799No change—

AirPods

All AirPods →
ModelVerdictApple priceSince launchApple refurbished
AirPods 5Buy now · 87$129No change—
AirPods Pro 3Buy now · 82$249No change—
AirPods Max 2Buy now · 87$549No change—

Home & TV

All Home & TV →
ModelVerdictApple priceSince launchApple refurbished
HomePod mini (2nd generation)Buy now · 88$149No change—
Apple TV 4K (4th generation)Buy now · 88$299No change—
Apple HomeViewBuy now · 88$299No change—
HomePod (2nd generation)Wait if you can · 59$349▲ $50launched at $299—

Apple Vision

All Apple Vision →
ModelVerdictApple priceSince launchApple refurbished
Apple Vision Pro (M5)Buy now · 71$3,699▲ $200launched at $3,499—

Prices change often. We only use sources whose terms allow it: Apple's public prices (checked by hand) and retailer data feeds. How we get prices.